Search tips: Birth Control

Finding specific therapeutic categories in the AdPharm archive is a breeze once you know where to look. Whether you’re researching the evolution of hormonal contraceptives or looking for creative inspiration in reproductive health, the Categories section is your best friend.

For decades, birth control advertising has shifted from clinical and discreet to bold and lifestyle-oriented. Our archive captures this transition across global markets, making it an invaluable resource for art directors and pharma marketers alike.

How to Find the Birth Control Collection:

Navigate to Sections: Hover over the "Sections" tab in the main navigation bar.

Select Categories: Click on "Categories" to open the Category Archive.

Use the Filter: In the "Type to filter categories..." search box, simply type "Birth".

Click and Explore: The Birth control icon will appear. Clicking it will take you to a curated gallery of hundreds of historical and modern assets.

Pro Tip: If you are looking for a specific brand (like Ortho-Novum or Yasmin), you can also use the global search bar at the top right of any page.

Ads in this category are also cross-referenced under Therapeutic Categories for a deeper dive into medical marketing trends.

Click on the main image above to play a short video tutorial on navigating the Category Archive.