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Join the MyBoniva Program and get one month of Boniva free!
I wanted to stop my cone loss. But I did more. I reversed it with Boniva.
MyBoniva is a free program that delivers ideas and support that can help women manage their osteoporosis.

You’ll get:

• One month of Boniva free
• Helpful monthly reminders to take your Boniva delivered by phone, e-mail, or mail
• Updates from Sally Field
• Quarterly newsletters filled with valuable information.

Did you know osteoporosis runs in families? My mother and I both have it. I tried to keep my bones strong, but it wasn’t enough. Now once-monthly Boniva is helping to do more. Studies show, after a year on Boniva, 9 out of 10 women stopped and reversed their bone loss.

Boniva is a prescription medication to treat and prevent postmenopausal osteoporosis.

Ask your doctor if Boniva is right for you.

Enroll today. Call 1-800-240-5977 or visit Bonivafreetrial.com and try Boniva free.

Brand name: Boniva
Generic name/category: ibandronate sodium
Company: Genentech and GlaxoSmithKline
Country/Market: USA, North America
Indication(s)/use: help stop and reverse bone loss in osteoporosis
Target: Consumers (DTC)
Tagline: Help stop and reverse bone loss
Medium: Print ad
Size/duration: One and a half page
Publication/Aired: Prevention – March 2010

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Acid reflux disease.
Burning. Bad taste in your throat. Belching.

Try AcipHex free for 2 weeks!
1-800-203-8672
TryAciphex.com/72

Brand name: AcipHex
Generic name/category: Rabeprazole, Prodrugs, Proton pump inhibitors, Benzimidazoles, Sulfoxides
Company: Eisai and PriCara
Country/Market: USA, North America
Indication(s)/use: Acid reflux disease
Target: Consumers (DTC) / Healthcare Professionals (HCP) / Trade
Tagline: Acid reflux disease. It’s got many faces.
Medium: Print ad
Size/duration: single-page
Publication/Aired: Ladies’ Home Journal – October 2009

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To learn more and order free samples visit altabaxsamples.com
Target Pathogens

The topical antibacterial for impetigo that targets Staphylococcus aureus and Streptococcus pyogenes

Brand name: Altabax
Generic name/category: Retapamulin, topical antibiotic
Company: GlaxoSmithKline GSK
Country/Market: USA, North America
Indication(s)/use: topical treatment of impetigo
Target: Healthcare Professionals (HCP)
Tagline: Target pathogens
Medium: Print ad
Size/duration single-page
Publication/Aired: Contemporary Pediatrics – July 2009

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Advair helps significantly improve lung function.

Advair is different than most other COPD medications because it contains both an anti-inflammatory and a long-acting bronchodilator working together to help you breathe better. Talk to your doctor and find out if Advair is right for you.

Get your first full prescription free. Go to AdvairCOPD.com or call 1-800-511-4790

Brand name: Advair
Generic name/category: fluticasone/salmeterol, Antiasthmatic drugs
Company: GlaxoSmithKline GSK
Country/Market: USA, North America
Indication(s)/use: asthma and chronic obstructive pulmonary disease (COPD)
Target: Consumers (DTC)
Tagline: COPD? Breathe Better.
Medium: Print ad
Size/duration single-page
Publication/Aired: US News And World August 2009

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Print ad

Now 3 million prescriptions filled for ADHD.
Consistent Cristy throughout the day, even during homework time.

When Cristy’s ADHD symptoms are controlled, she can focus and finish her homework, even at 6 PM.

In a clinical study with Vyvanse, parents reported ADHD symptoms control at 10 AM, 2 PM, and 6 PM, demonstrating consistent symptom control throughout the day.

If your child with ADHD has trouble focusing, ask the doctor about Vyvanse.
1-866-679-1707, www.vyvanse.com

Attached Coupon

Get your first prescription for Free.

Call 1-866-413-4011 to activate, then take this, along with your Vyvanse prescription or your child’s Vyvanse prescription, to the pharmacy to get your first Vyvanse prescription for free.

Brand name: Vyvanse
Generic name/category: Lisdexamfetamine, Amphetamines
Company: Shire
Country/Market: USA, North America
Indication(s)/use: attention-deficit hyperactivity disorder in pediatric patients ages 6 to 12, and in adults (ADHD)
Target: Consumers (DTC)
Tagline: Consistently Vyvanse
Publication: Parenting School Years August 2009

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“Boniva did more for me than stop my bone loss. It reversed it!
Ask your doctor if Boniva is right for you.
And for a free trial offer, call 1-888-362-2544 or visit tryBONIVA.com

Help stop and reverse bone loss

Brand name: Boniva
Generic name/category: ibandronate sodium, Bisphosphonates
Company: Roche and GlaxoSmithKline (GSK)
Country/Market: USA, North America
Indication(s)/use: Osteoporosis
Target: Consumers (DTC)
Tagline: Help stop and reverse bone loss
Publication: Reader’s Digest July 2009

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Tired of morning coming in the middle of the night?

Silence your rooster with Ambien CR, so you can wake up less frequently and fall back asleep faster.

Get your 7-night free trial offer [inactive link]

Brand name: Ambien CR
Generic name/category: Zolpidem, Anxiolytics, Hypnotics, Imidazopyridines, Sedatives
Company: Sanofi-Aventis
Country/Market: USA, North America
Indication(s)/use: short-term treatment of insomnia
Target: Consumers (DTC)
Publication: 2009

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