Archive for the ‘throat’ tag

AcipHex DTC print ad

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Click on thumbnail to view the full-size ad on AdPharm

Click on thumbnail to view the full-size ad on AdPharm

Acid reflux disease.
Burning. Bad taste in your throat. Belching.

Try AcipHex free for 2 weeks!
1-800-203-8672
TryAciphex.com/72

Brand name: AcipHex
Generic name/category: Rabeprazole, Prodrugs, Proton pump inhibitors, Benzimidazoles, Sulfoxides
Company: Eisai and PriCara
Country/Market: USA, North America
Indication(s)/use: Acid reflux disease
Target: Consumers (DTC) / Healthcare Professionals (HCP) / Trade
Tagline: Acid reflux disease. It’s got many faces.
Medium: Print ad
Size/duration: single-page
Publication/Aired: Ladies’ Home Journal – October 2009

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Cancer Aid & Research Foundation

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Passive smoke kills your dearest ones first

Agency: DraftFCB+ULKA
National Creative Director: K S Chakravarthy
Creative Director: Haresh Moorjani
Art Director and Copywriter: Balakrishna Gajelli
Illustrators: Balakrishna Gajelli, Pushpa Gadre

Generic name/category: Disease awareness, public service
Company: Cancer Aid & Research Foundation
Country/Market: India, Asia
Indication(s)/use: Cancer, Stop-smoking
Target: Consumers (DTC)
Tagline: Passive smoke kills
Publication: 2009