Do you know how much you really spend on cigarettes?

tabaconomia.com.br

Agency: master comunica?§?£o
Executive Creative Director: Flavio Waiteman
Art Director: David Keller
Copywriter: Victor Afonso
Photographer: Alexandre Salgado

Brand name: tabaconomia.com.br
Generic name/category: public service
Company: [url=]Company[/url]
Country/Market: Brazil, South America
Indication(s)/use: stop smoking, smoking cessation
Target: Consumers (DTC)
Medium: Print ad
Size/duration: double-page spread, poster
Publication/Aired: 2009

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Aug 26, 2009

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Target Pathogens

The topical antibacterial for impetigo that targets Staphylococcus aureus and Streptococcus pyogenes

Brand name: Altabax
Generic name/category: Retapamulin, topical antibiotic
Company: GlaxoSmithKline GSK
Country/Market: USA, North America
Indication(s)/use: topical treatment of impetigo
Target: Healthcare Professionals (HCP)
Tagline: Target pathogens
Medium: Print ad
Size/duration single-page
Publication/Aired: Contemporary Pediatrics – July 2009

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Passive smoke kills your dearest ones first

Agency: DraftFCB+ULKA
National Creative Director: K S Chakravarthy
Creative Director: Haresh Moorjani
Art Director and Copywriter: Balakrishna Gajelli
Illustrators: Balakrishna Gajelli, Pushpa Gadre

Generic name/category: Disease awareness, public service
Company: Cancer Aid & Research Foundation
Country/Market: India, Asia
Indication(s)/use: Cancer, Stop-smoking
Target: Consumers (DTC)
Tagline: Passive smoke kills
Publication: 2009

Cigarettes. just looking at them makes you sick.

Hospital A.C. Camargo
accamargo.org.br

Agency: JWT, Brazil
Creative Directors: Mario D’andrea, Roberto Fernandez
Art Director/illustrator: Pedro Izique
Copywriter: Christian Fontana
Producer: Fabio Sato, Flavio Schaefer

Generic name/category: Public Service, disease awareness
Company: Hospital A.C. Camargo
Country/Market: Brazil, South America
Indication(s)/use: Cancer, stop smoking
Target: Consumers (DTC)
Publication: 2009