Archive for the ‘shoes’ tag
Lyrica
This father-daughter dance isn't a piece of cake if you have Diabetic Nerve Pain.
Move towards relief with Lyrica.
Unlike some common over-the-counter pain relievers, Lyrica is FDA approved specifically to treat the shooting, stabbing, burning sensations of diabetic nerve pain. Lyrica is believed to help calm the damaged nerves and help ease this pain ??? so an important moment can become a wonderful memory.
Ask your doctor if Lyrica can help you.
To learn more visit www.lyrica.com or call toll-free 1-888-9-LYRICA (1-888-959-7422).
Pregabalin (INN) is an anticonvulsant drug used for neuropathic pain and as an adjunct therapy for partial seizures with or without secondary generalization in adults. It has also been found effective for generalized anxiety disorder and is (as of 2007) approved for this use in the European Union. It was designed as a more potent successor to gabapentin. Pregabalin is marketed by Pfizer under the trade name Lyrica.
Recent studies have shown that pregabalin is effective at treating chronic pain in disorders such as fibromyalgia and spinal cord injury. In June 2007, pregabalin became the first medication approved by the U.S. Food and Drug Administration specifically for the treatment of fibromyalgia.
Brand name: Lyrica
Generic name/category: pregabalin, Anticonvulsants
Company: Pfizer
Country/Market: USA, North America
Indication(s)/use: shooting, stabbing, burning sensations of diabetic nerve pain
Target: Consumers (DTC)
Tagline: Move towards relief with Lyrica
Publication: Better Homes and Gardens – August 2009
To see all of this brand's ads on AdPharm, click here
0 views
Aug 24, 2009
Visit AdPharm.net for more pharmaceutical ads
Lyrica
This father-daughter dance isn't a piece of cake if you have Diabetic Nerve Pain.
Move towards relief with Lyrica.
Unlike some common over-the-counter pain relievers, Lyrica is FDA approved specifically to treat the shooting, stabbing, burning sensations of diabetic nerve pain. Lyrica is believed to help calm the damaged nerves and help ease this pain ??? so an important moment can become a wonderful memory.
Ask your doctor if Lyrica can help you.
To learn more visit www.lyrica.com or call toll-free 1-888-9-LYRICA (1-888-959-7422).
Pregabalin (INN) is an anticonvulsant drug used for neuropathic pain and as an adjunct therapy for partial seizures with or without secondary generalization in adults. It has also been found effective for generalized anxiety disorder and is (as of 2007) approved for this use in the European Union. It was designed as a more potent successor to gabapentin. Pregabalin is marketed by Pfizer under the trade name Lyrica.
Recent studies have shown that pregabalin is effective at treating chronic pain in disorders such as fibromyalgia and spinal cord injury. In June 2007, pregabalin became the first medication approved by the U.S. Food and Drug Administration specifically for the treatment of fibromyalgia.
Brand name: Lyrica
Generic name/category: pregabalin, Anticonvulsants
Company: Pfizer
Country/Market: USA, North America
Indication(s)/use: shooting, stabbing, burning sensations of diabetic nerve pain
Target: Consumers (DTC)
Tagline: Move towards relief with Lyrica
Publication: Better Homes and Gardens – August 2009
To see all of this brand's ads on AdPharm, click here
0 views
Aug 24, 2009
Lamisil in-store promo
Stop the spread!
Fight foot fungus!
Challenge
To highlight Lamisil as the most effective cure for athlete’s foot, yet with a limited media budget.
Solution
In cooperation with InterSport, we placed a series of infected shoes in quarantine cages, complete with hidden speakers playing ‘infection’ sounds, in the sport section of their retail shops. The action successfully targeted people as the pursued their sport hobbies – those activities where the chance of catching athlete’s foot is highest.
Result
The action only began in April and is still running. However all samples and flyers were taken within the first dew days and in-store response has been fantastic.
Terbinafine hydrochloride (Lamisil in Australia, Belgium, Brazil, Canada, France, Germany, Hungary, Mexico, Romania, United Kingdom, and United States, also sold under the name Terbisil) is a synthetic allylamine antifungal. It is highly lipophilic in nature and tends to accumulate in skin, nails, and fatty tissues. As a generic it is sold under the name Zabel in Australia. It is now also available as a generic in the United States.
Terbinafine is mainly effective on the dermatophytes group of fungi.
As a 1% cream or powder it is used for superficial skin infections such as jock itch (Tinea cruris), athlete’s foot (Tinea pedis) and other types of ringworm (Tinea corporis).
Agency: Saatchi & Saatchi, Germany
Chief Creative Director: Burkhart von Scheven
Art Director: Patrick Ackmann
Copywriter: William John
Illustrator/Artist: Jethro Haynes
Brand name: Lamisil
Generic name/category: Terbinafine hydrochloride
Country/Market: Germany
Indication(s)/use: Dermatology, topical, athlete’s foot
Target: Consumers (DTC)
Tagline: Stop the spread!
Publication: 2009
Lamisil
Stop the spread!
The cure for athlete’s foot.
Terbinafine hydrochloride (Lamisil in Australia, Belgium, Brazil, Canada, France, Germany, Hungary, Mexico, Romania, United Kingdom, and United States, also sold under the name Terbisil) is a synthetic allylamine antifungal. It is highly lipophilic in nature and tends to accumulate in skin, nails, and fatty tissues. As a generic it is sold under the name Zabel in Australia. It is now also available as a generic in the United States.
Terbinafine is mainly effective on the dermatophytes group of fungi.
As a 1% cream or powder it is used for superficial skin infections such as jock itch (Tinea cruris), athlete’s foot (Tinea pedis) and other types of ringworm (Tinea corporis).
Agency: Saatchi & Saatchi, Germany
Chief Creative Director: Burkhart von Scheven
Art Director: Patrick Ackmann
Copywriter: William John
Illustrator/Artist: Jethro Haynes
Brand name: Lamisil
Generic name/category: Terbinafine hydrochloride
Country/Market: Germany
Indication(s)/use: Dermatology, topical, athlete’s foot
Target: Consumers (DTC)
Tagline: Stop the spread!
Publication: 2009
Dr. Scholl laces
Agency: DDB New Zealand
Executive creative director: Toby Talbot
Art Director: Mike Davison
Creatives: Damian Galvin and Carlos Savage
Photographer: Spid
Retoucher: Gordon Moir
