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An Olympic celebrity in Vicks NuQuil campaign

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Even Apolo Ohno gets sick. Vicks incorporated a celebrity in their current “better looking tomorrow” campaign.

Click here to see other executions from this campaign.

This ad and thousands more can be seen on the AdPharm gallery, the largest online pharmaceutical advertising gallery.

Written by AdPharm

December 22nd, 2009 at 9:00 am

Posted in AdPharm gallery, Advertising

Tagged with 2009, acetaminophen, aches, Apolo Ohno, bed, blue color, branded, celebrity endorsement, celebrity spokesperson, chin, cold relief, cough, Dextromethorphan, DNQuil2009Prev, DTC, dtcusa, English, expression, face, Fever, funny, green color, headache, lifestyle, look, male, man, minor, mouth open, Multi-symptom, muscular, Nasal congestion, North America, NyQuil brand, OTC, P and G, P&G, Packaging, pains, photo, print ad, Procter & Gamble, Procter and Gamble, product shot, pseudoephedrine hydrochloride, retail, sheets, sick, single-page, sleeping, sore throat, unusual layout, USA, Vicks brand

Zmax

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Click on the image to see the full-sized ad and get all the info on AdPharm.

Over 450 more Pfizer ads on AdPharm, click here

AdPharm is the largest online pharmaceutical advertising gallery. It is subscription-based with various subscriptions plans available here.

Written by AdPharm

November 5th, 2009 at 8:35 am

Gardasil in Poland and Czech Republic

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Here are two examples of Direct-to-consumer ads for Gardasil. The left one is from Poland and the other from the Czech Republic.

Click on the images to see the full-sized ads and get all the info on AdPharm.

Click here to view all Gardasil ads on AdPharm

Written by AdPharm

October 27th, 2009 at 12:05 pm

Posted in AdPharm gallery, Advertising

Tagged with 2008, 2009, blue color, branded, burgundy color, Czech, daughter, disease awareness, DTC, Europe, family, female, Gardasil brand, generations, girl, gray background, HPV, Human Papillomavirus, Infectious Diseases, inoculation, looking at camera, mechanical background, Merck, mother, Packaging, photo, polish, prescription, prevention, print ad, product shot, prophylaxis, Silgard brand, single-page, studio shot, unbranded, vaccine, website, woman, yellow color

MyAlli and Alli Circles Community SM

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MyAlli.com is a web portal for people that are either taking Alli, about to start taking it or just thinking about it and wanting to know more. The site has three main sections… More on AdPharm.net

Brand name: Alli
Generic name/category: Orlistat, Antiobesity drugs, Lactones
Company: GlaxoSmithKline (GSK)
Country/Market: USA, North America
Indication(s)/use: Obesity
Target: Consumers (DTC)
Tagline: Success starts here
Medium: Internet
Size/duration: Website / Social Media
Publication/Aired: 2009

To see all of this brand’s ads on AdPharm, click here

Written by AdPharm

October 23rd, 2009 at 3:21 pm

Posted in AdPharm gallery, Advertising

Tagged with 2009, Alli brand, Animation, Antiobesity drugs, blue color, bottle, branded, coupon, digitalusa, disease awareness, DTC, dtcusa, English, exercise, female, flash, GlaxoSmithKline, green, GSK, help, innovative media use, interactive, Internet, Lactones, live action, looking at camera, Metabolic disorder, microsite, North America, obesity, Orlistat, OTC, Packaging, Patient support program, photo, product shot, Program, promo, red color, rich media, service, Social Marketing, Social Media, starter-kit, talking on camera, testimonial, USA, videos, website, Weight Loss, woman, women, yellow color

Cyanokit

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Print ad from 2007 for the antidote drug Cyanokit.

Click here to view it on AdPharm

Written by AdPharm

October 20th, 2009 at 1:05 pm

Posted in AdPharm gallery, Advertising

Tagged with 2007, Action, ambulance, antidote, branded, breathing, cyanide, Cyanokit brand, Dey, doctors, emergency, Emergency room, emergency vehicle, English, ER, firemen, HCP, hcpusa, hydroxocobalamin injection, illustration, lyophilized, North America, Packaging, physicians, poisoning, powder, prescription, print ad, product shot, reaction, red color, single-page, speed, split-second, Toxicology, USA

Little Remedies family of products

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Click on images to view ad details and full-size version on AdPharm

To see all of this brand’s ads on AdPharm, click here

Written by AdPharm

October 20th, 2009 at 8:15 am

Posted in AdPharm gallery, Advertising

Tagged with 2009, baby, blue color, board game, boy, branded, coffee, cold remedies, cold symptoms, colic, Constipation, Decongestant, dentistry, Digestive Disorders, drops, DTC, English, family Little noses, family of products, female, Fun, gas, gas relief, Gastroenterology, gel, girl, girls, grass, illustration, indoors, laxative, lifestyle, Little Colds, Little noses, Little Remedies brand, Little Teethers, Little Tummys, looking at camera, looking at camera Little Noses, looking at camera Little Remedies brand, low-angle, marbles, mat, Medtech products, mothers, mucus relief, Multi-symptom, multi-symptom relief, nasal, nasal care, North America, nose, oral relief, OTC, Outdoors, Packaging, photo, pink color, play date, playing, Prestige Brand company, print ad, product shot, retail, sheet, single-page, sisters, sitting, smiling, sore throat, toddler, topical, USA, woman, women

Seldane TV commercial from 1990

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A series of people sneezing, one after the other in front of a background showing locations prone to trigger an allergic reaction. The background move as if they were on a train.

Sound effects of a train slowly fade in behind the sound of people sneezing. The train goes in a tunnel, everything turns black, then an alarm handle appears with the words “soulagement rapide” (rapid relief) written on it.

A hand pulls the handle letting a Seldane pack show up attached to the handle.

[Voice-over] Soulagez vos éternuements et vos yeux larmoyants tout en restant éveillés. Symptômes d’allergies? Seldane. A tchoo-tchoo puis c’est tout.
Relieve your sneezing and watery eyes while staying awake. Allergy symptoms? Seldane. Choo-choo and it’s over

Brand name: Seldane
Generic name/category: Terfenadine, Antihistamines, Withdrawn drugs, Prodrugs
Country/Market: Canada, North America
Indication(s)/use: Allergies, sneezing and watery eyes
Target: Consumers (DTC)
Tagline: A tchoo-tchoo puis c’est tout. – Choo-choo and it’s over
Medium: TV commercial
Size/duration: 30 seconds
Publication/Aired: 1990

Many more vintage pharma ads on AdPharm

Written by AdPharm

October 16th, 2009 at 10:10 pm

Posted in AdPharm gallery, Advertising

Tagged with 1990, 30 seconds, allergies, Allergy, analogy, anti-allergenics, antihistamine, Antihistamines, background, blue color, branded, Canada, DTC, dtccanada, emergency handle, French, gray color, handle, live action, many, metaphor, Motion, North America, OTC, Packaging, people, prodrugs, product shot, quantity, safety, Seldane brand, sneezing, sound, soundtrack, Terfenadine, train, traveling, TV commercial, vintage ads, vintagecanada, watery eyes, Withdrawn drugs

Archive for the ‘product shot’ tag

An Olympic celebrity in Vicks NuQuil campaign

Zmax

Gardasil in Poland and Czech Republic

MyAlli and Alli Circles Community SM

Cyanokit

Little Remedies family of products

Seldane TV commercial from 1990

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