Now approved
For acute and maintenance treatment of schizophrenia
Rethink the way you treat

New Once-Monthly Invega Sustenna

Brand name: Invega Sustenna
Generic name/category: paliperidone palmitate, atypical antipsychotic
Company: Janssen
Country/Market: USA, North America
Indication(s)/use: acute and maintenance treatment of schizophrenia in adults
Target: Healthcare Professionals (HCP)
Tagline: Rethink the way you treat
Medium: Print ad
Size/duration: Double-page spread
Publication/Aired: Psychiatric Services – November 2009

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Against bad breath.

Agency: RGA Comunica?§?£o, Recife, Brazil
Creative Director: Daniel Zago
Art Directors: Olivia Nowak,Gabriel Linhares
Copywriters: Daniel Zago, Ricardo Zaclis
Typographer: Olivia Nowak
Photographer: Sven Schrader

Brand name: Even Mouthwash
Generic name/category: Mouthwash, oral hygiene
Country/Market: Brazil, South America
Indication(s)/use: bad breath
Target: Consumers (DTC)
Tagline: Against bad breath
Medium: TV commercial
Size/duration: 15 seconds
Publication/Aired: 2009
Source: Ads of the World

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3 views
Aug 20, 2009

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Disinfects without the drama

Betadine is the name of Purdue Pharma's brand of consumer-available povidone-iodine (PVPI) topical antiseptics.

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Agency: Young & Rubicam Prague, Czech Republic
Creative Director: Daniel Ruzicka
Art Directors: Ondrej Hubl and Jaroslav Schovanec
Copywriters: Jaroslav Schovanec and Ondrej Hubl
Photographer: Jaime Mandelbaum
Retouching: Furia
Production Company: Target

Brand name: Betadine
Generic name/category: povidone-iodine (PVPI), Antiseptics, Antimicrobial, broad-spectrum bactericide
Company: Egis Pharma
Country/Market: Czech Republic, Europe
Indication(s)/use: prevention and treatment of skin infections
Target: Consumers (DTC)
Tagline: Disinfects without the drama
Medium: Print ad
Size/duration: double-page spread, poster
Publication/Aired: 2009
Source: Ads of the World

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0 views
Aug 28, 2009

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Why did you become a bariatric surgeon?
So he can walk his daughter down the aisle.

Realize personal banding solution.
Committed to positive patient outcome.

Brand name: Realize
Generic name/category: Gastric band
Company: Ethicon endo-surgery a Johnson&Johnson company
Country/Market: USA, North America
Indication(s)/use: obesity, weight loss
Target: Healthcare Professionals (HCP)
Tagline: Committed to positive patient outcome.
Publication: Bariatric Times January 2009

Chercher pour guérir
Prévenir pour protéger
Accompagner pour aider

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Anytime

An alcohol rub, also known as a hand sanitizer or healthcare personnel hand wash or a hand antiseptic according to the latest FDA definition, is used as a supplement or alternative to hand washing with soap and water. The active ingredient in alcohol rubs may be isopropanol, ethanol, or (in Europe) n-propanol. A variety of preparations are available, including gels, foam and liquid solutions. Hand sanitizers containing alcohol are more effective at killing germs than soaps and do not dry out hands as much as soaps.

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Agency: TBWA\RAAD
Executive Creative Director: Milos Ilic
Art Director: Mohanad Shuraideh, Bassam Doss
Copywriter: Bassam Doss, Mohanad Shuraideh
Photographer: Lai, Groovy Studio

Brand name: Dial Hand Sanitizer
Generic name/category: alcohol rub
Company: Dial Soap
Country/Market: UAE, Asia
Indication(s)/use: Hand wash, cleaning, sanitization
Target: Consumers (DTC)
Tagline: Anywhere
Publication: 2009