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[Voice-Over]
Aaaah! Fall. A season synonymous with vibrant colors. Fresh air. Walking in the woods. Bird watching. And running!
Whatever you’re into, Celebrex wishes you a happy season.

Ask your doctor about Celebrex.

Agency: Taxi

Brand name: Celebrex
Generic name/category: Celecoxib, Pyrazoles, COX-2 inhibitors, Antineoplastic drugs, non-steroidal anti-inflammatory drug (NSAID)
Company: Pfizer
Country/Market: Canada, North America
Indication(s)/use: osteoarthritis (OA), rheumatoid arthritis (RA), acute pain and Ankylosing Spondilitis (AS)
Target: Consumers (DTC)
Tagline: Celebrex wishes you a happy season
Medium: TV commercial
Size/duration: 30 seconds
Publication/Aired: 2009

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“My tennis game has never been better!”
Name: Jean
Age: 59
Symptom: Pain and stiffness in the wrist
Diagnosis: Osteoarthritis (OA)

Feel good without feeling bad!
For more information on living with arthritis and the importance of healthy lifestyles, visit FeelgoodFeelbad.ca

Brought to you by a major pharmaceutical company

________________________________________________________________________

Brand name: FeelGoodFeelBad.ca
Generic name/category: disease awareness
Company: unknown
Country/Market: Canada, North America
Indication(s)/use: Oateoarthritis (OA)
Target: Consumers (DTC)
Tagline: Feel good without feeling bad!
Publication: Maclean’s July 27 2009

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ONE to move. ONE to bend. ONE to be you again.

New for osteoarthritis knee pain.

One injection. Up to 6 months of pain relief.
Introducing Synvisc-One for osteoarthritis knee pain relief.

Free knee pain relief kit. Call toll-free 1-888-773-9284 or visit www.Synviscone.com/readers

Brand name: Synvisc One
Generic name/category: Hyaluronan, Glycosaminoglycans
Company: Genzyme
Country/Market: USA, North America
Indication(s)/use: osteoarthritis (OA) of the knee
Target: Consumers (DTC)
Tagline: One injection. Up to 6 months of pain relief.
Publication: Reader’s Digest July 2009

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All prescription NSAID pain relievers, including Celebrates, may have cardiovascular risks.

That’s why it’s important to find out more about Celebrex. Take steps to Celebrex.com

Brand name: Celebrex
Generic name/category: Celecoxib, non-steroidal anti-inflammatory drug (NSAID)
Company: Pfizer
Country/Market: USA, North America
Indication(s)/use: osteoarthritis, rheumatoid arthritis, acute pain, painful menstruation and menstrual symptoms
Target: Consumers (DTC)
Tagline: Take steps to Celebrex.com
Publication: 2009

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“Powerwalking is the perfect way to start my day!”
Name: Maureen
Age: 61
Symptom: Pain and stiffness in the hip joints
Diagnosis: Osteoarthritis (OA)

Feel good without feeling bad!
For more information on living with arthritis and the importance of healthy lifestyles, visit FeelgoodFeelbad.ca

Brought to you by a major pharmaceutical company

________________________________________________________________________

Brand name: FeelGoodFeelBad.ca
Generic name/category: disease awareness
Company: unknown
Country/Market: Canada, North America
Indication(s)/use: Oateoarthritis (OA)
Target: Consumers (DTC)
Tagline: Feel good without feeling bad!
Publication: Maclean’s July 6 2009

To see all of this brand’s ads, click here

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If you have osteoarthritis knee pain, here’s some comforting news

Get up to 6 months of osteoarthritis (OA) knee pain relief with Synvisc (Hylan G-F 20).

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