Get rid of the snore.

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20 million men have had the Viagra conversation.
Viva Viagra.
See the important safety information below.
Start the Viagra conversation. Make an appointment today.
Learn more at Viagra.com

Sildenafil citrateq, sold as Viagra, Revatio and under various other trade names, is a drug used to treat erectile dysfunction and pulmonary arterial hypertension (PAH). It was developed and is being marketed by the pharmaceutical company Pfizer. It acts by inhibiting cGMP specific phosphodiesterase type 5, an enzyme that regulates blood flow in the penis. Since becoming available in 1998, sildenafil has been the prime treatment for erectile dysfunction; its primary competitors on the market are tadalafil (Cialis) and vardenafil (Levitra).

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Brand name: Viagra
Generic name/category: Sildenafil citrate, PDE5 inhibitors, Citrates
Company: Pfizer
Country/Market: USA, North America
Indication(s)/use: Erectile Dysfunction (ED)
Target: Consumers (DTC)
Tagline: Start the Viagra conversation. Make an appointment today.
Medium: Web banner
Size/duration: 300X250
Publication/Aired: 2009

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Sep 03, 2009

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The Mouth of Horrors
Escape with Mebucaine.

Agency: Saatchi & Saatchi Cape Town
Executive Creative Director: John Pallant
Creative Director: Anton Crone
Art Director: Larissa Elliott
Copywriter: Alice Gnodde
Illustrator: Am I Collective
Photographer: Jillian Lochner

Brand name: [url=]Brand[/url]
Generic name/category: Tyrothricin, Throat Lozenges
Country/Market: South Africa, Africa
Indication(s)/use: sore throat relief
Target: Consumers (DTC)
Tagline: Escape the mouth of horrors
Publication: April 2009

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Now there’s a better way to clean out the gunk that builds up in your child’s nose.

Introducing Afrin PureSea Ultra-Gentle Mist for kids. The only nasal rinse made from 100% purified sea water and nothing else. No added chemicals. No drugs. In fact, its gentle enough for kids as young as six months.
Afrin PureSea washes out the germs, dirt and irritants that build up in your child’s nose.
So your child can breathe freely. Discover more benefits at AfrinPureSea.com

Brand name: Afrin PureSea
Generic name/category: purified sea water rinse
Company: Schering-Plough Healthcare
Country/Market: USA, North America
Indication(s)/use: nasal passages rinsing
Target: Consumers (DTC)
Tagline: its gentle enough for kids as young as six months
Publication: Parenting Early Years March 2009

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She forced me to sleep on a side my whole life.
Either I sleep facing the mattress or I end up on the couch.

Asonor. Counteracts snoring.

Agency: The Secret Service, Bucharest, Romania
Creative Director: Mihai Ene
Art Director: Dragos Gheorghiu
Copywriter: Mihai Ene
Photographer: Dan Samoila

Brand name: Asonor
Generic name/category: Sodium chloride, glycerol, polysorbate 80, edetatesodium, Potassium sorbate
Company: TannerMedico
Country/Market: Romania. Europe
Indication(s)/use: Snoring
Target: Consumers (DTC)
Tagline: Asonor. Counteracts snoring.
Publication: 2009