Archive for the ‘New Zealand’ tag
Widex Hearing Aids
Agency: Barnes, Catmur & Friends Auckland, New Zealand
Photographer: Craig Owen
Brand name: Widex Hearing Aids
Generic name/category: hearing aids
Country/Market: New Zealand, Oceania
Indication(s)/use: hearing loss, deaf
Target: Consumers (DTC)
Tagline: Heard but not seen
Medium: Print ad
Size/duration double-page spread poster billboard
Publication/Aired: 2009
Benadryl New Zealand
The cough expert.
* Provides effective relief
* A product to suit any cough
* Benadryl for cough & cold
Brand name: Benadryl
Generic name/category: Diphenhydramine hydrochloride, antihistamine, antiemetic, sedative, and hypnotic
Company: McNeil-PPC a division of Johnson & Johnson
Country/Market: New Zealand, Oceania
Indication(s)/use: cough and cold relief
Target: Consumers (DTC)
Tagline: Benadryl. The cough expert.
Publication: New Zealand House And Garden June 2009
To see all of this brand’s ads on AdPharm, click here
New Zealand Breast Cancer Research Trust
Click on image to view commercial
Growing Old
A family is gathered around a woman’s deathbed in a hospital.
[Supers]
More women should die of old age.
The Breast Cancer Research Trust.
The sooner we get donations, the sooner well find a cure.
Agency: Y&R Auckland
Creative Director: Vaughn Davis
Art Director: Wendy Lawn
Copywriter: Steve McCabe
Director: Gaysorn Thavat
Producer: Zoe Yendel
Production Company: Robbers Dog Films
Generic name/category: Disease awareness, fundraiser
Company: New Zealand Breast Cancer Research Trust
Country/Market: New Zealand, Oceania
Indication(s)/use: Non-profit organization
Target: Consumers (DTC)
Tagline: More women should die of old age.
Publication: 2009
Starship Foundation
Click on image to view commercial
Your donation goes a long way
Starship Foundation
Call 0900 STARSHIP to give $20 or visit starship.org.nz/foundation
www.flu.sa.gov.au
The commercial features three-year-old Ethan Rae from Auckland’s North Shore. Ethan was born with a rare immune deficiency disorder but since receiving a bone marrow transplant in Starship in December 2007 he is well on the road to recovery.
Agency: DDB New Zealand
Executive creative director: Toby Talbot
Creative team: Regan Grafton and Bridget Taylor
Executive producer: Judy Thompson
Producer: Chloe Sutherland
Director: Adam Stevens
Production House: Robber’s Dog Films
Director of photography: Crighton Bone
Producers: Mark Foster and Helen Naulls
Post Production: Oktobor
Sound and music: Liquidstudios
2008
Award for best soundtrack at New Zealand’s 2009 Axis Awards.
Dr. Scholl laces
Agency: DDB New Zealand
Executive creative director: Toby Talbot
Art Director: Mike Davison
Creatives: Damian Galvin and Carlos Savage
Photographer: Spid
Retoucher: Gordon Moir
Alzheimer’s disease New Zealand
Alzheimer’s Disease New Zealand has aired this new ad campaign for awareness. This is a very unusual style and tone for the healthcare industry. Makes you think.
Advertiser: Alzheimer’s disease New Zealand
Agency: Colenso BBDO, Auckland
Executive Creative Director: Nick Worthington
Art Director / Copywriter: Lisa Fedyszyn, Jonathan McMahon
Agency Producer: Jen Storey
Producer: Susannah DiLallo
Director: Dave Klaiber
Production Company: Plaza Films
Account Director: Gemma Findlay
