Archive for the ‘interview’ tag
Danone in the US, UK and Canada
Similar strategies, same strong branding…
Click on images to view the commercials.
In the U.S. with Jamie Lee Curtis |
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| 2007 | 2008 |
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In the U.K. with the “Activia Challenge” |
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| 2008 | |
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In Canada with the dancing belly |
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| 2008 | 2009 |
More details on individual ads available when viewed on AdPharm
Schering-Plough
When a Hep C patient Relapses
Relationships are broken. Jobs are lost. Treatment is a long and hard journey.
There’s a lot to lose.
Generic name/category: corporate communications, disease awareness
Company: Schering-Plough
Country/Market: Canada, North America
Indication(s)/use: Hepatitis C
Target: Healthcare Professionals (HCP)
Publication: The Canadian Journal Of Gastro Enterology June 2009
To see all of the ads from this campaign, click here
