Archives Of Family Medicine – November 1992

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Chest – December 1, 2009

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Menactra is the only conjugate vaccine that protects against all 4 vaccine-preventable serogroups of IMD: A, C, Y and W-135.
NACI recommends a routine meningococcal conjugate vaccine dose in early adolescence.

Brand name: Menactra
Generic name/category: Meningococcal vaccine
Company: Sanofi Pasteur
Country/Market: Canada, North America
Indication(s)/use: Meningococcal meningitis
Target: Healthcare Professionals (HCP)
Tagline: Protect them now
Medium: Print ad
Size/duration: single-page
Publication/Aired: Doctor's Review – November 2009

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Meningococcal vaccine is a vaccine used against Meningococcus.

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I’m ready

I’m ready to take on chemo. And then, take on my next canvas.

Brand name: Neulasta
Generic name/category: Pegfilgrastim, Immunostimulants
Company: Amgen
Country/Market: USA, North America
Indication(s)/use: Reduce the risk of infection (initially marked by fever) in patients with some tumors receiving strong chemotherapy that decreases the number of infection-fighting white blood cells
Target: Consumers (DTC)
Tagline: I’m ready
Medium: Print ad
Size/duration: single-page
Publication/Aired: US News & World Report – June 2007

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Administrez-vous le vaccin Gardasil aux jeunes femmes?
Recommand?© par le CCNI pour les filles et les femmes ag?©es de 9 a 26 ans.

Do you administer the Gardasil vaccine to young women?
Recommended by CCNI for girls and women ages 9 to 26 years.

Gardasil (Merck & Co.), also known as Gardisil or Silgard, is a vaccine against certain types of human papillomavirus (HPV).

Gardasil is designed to prevent infection with HPV types 16, 18, 6, and 11. HPV types 16 and 18 that currently cause about 70% of cervical cancer cases, and also cause some vulvar, vaginal, penile and anal cancers. HPV types 6 and 11 cause about 90% of genital warts cases.

Gardasil is only effective in preventing HPV infections, not in treating those already infected by HPV, and so the vaccine must be given before HPV infection occurs in order to be effective. For this reason it is recommended to administer the vaccine before adolescence and the onset of sexual activity.

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Brand name: Gardasil
Generic name/category: Vaccines, Papillomavirus
Company: Merck Frosst
Country/Market: Canada, North America
Indication(s)/use: human papillomavirus (HPV) types 6, 11, 16 and 18 infection prevention
Target: Healthcare Professionals (HCP)
Medium: Print ad
Size/duration: single-page
Publication/Aired: Le M?©decin Du Qu?©bec – Septembre 2009

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Sep 09, 2009

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Disinfects without the drama

Betadine is the name of Purdue Pharma's brand of consumer-available povidone-iodine (PVPI) topical antiseptics.

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Agency: Young & Rubicam Prague, Czech Republic
Creative Director: Daniel Ruzicka
Art Directors: Ondrej Hubl and Jaroslav Schovanec
Copywriters: Jaroslav Schovanec and Ondrej Hubl
Photographer: Jaime Mandelbaum
Retouching: Furia
Production Company: Target

Brand name: Betadine
Generic name/category: povidone-iodine (PVPI), Antiseptics, Antimicrobial, broad-spectrum bactericide
Company: Egis Pharma
Country/Market: Czech Republic, Europe
Indication(s)/use: prevention and treatment of skin infections
Target: Consumers (DTC)
Tagline: Disinfects without the drama
Medium: Print ad
Size/duration: double-page spread, poster
Publication/Aired: 2009
Source: Ads of the World

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Aug 28, 2009

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