Cigarettes. just looking at them makes you sick.

Hospital A.C. Camargo
accamargo.org.br

Agency: JWT, Brazil
Creative Directors: Mario D’andrea, Roberto Fernandez
Art Director/illustrator: Pedro Izique
Copywriter: Christian Fontana
Producer: Fabio Sato, Flavio Schaefer

Generic name/category: Public Service, disease awareness
Company: Hospital A.C. Camargo
Country/Market: Brazil, South America
Indication(s)/use: Cancer, stop smoking
Target: Consumers (DTC)
Publication: 2009

Food only. Professional knives with anti-bacterial protection.

Agency: DCS, Porto Alegre, Brazil
Creative Directors: Roberto Callage, Rafael Bohrer
Art Directors: Mauricio Oliveira, Vinicius Turani
Copywriter: Eduardo Boldrini
Illustrator: Meca
Photographer: Estudio Meneghetti

Brand name: Tramontina – Microban
Company: Tramontina
Country/Market: Brazil, South America
Indication(s)/use: Cooking
Target: Consumers (DTC) and Trade
Tagline: Food only. Professional knives with anti-bacterial protection
Publication: 2009