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Click on image to view this ad on AdPharm

Click on image to view this ad on AdPharm

A cowboy arrives at a ranch on horse-back. He puts his horse in its stall and takes care of it.
He goes out, observes his animals. He puts out a cigarette, pulls out a pack of Soletin C Defense vitamins from his chest pocket.
He then puts a piece of wheat in his mouth.

[Voice-over]
Come to Soletin Country. Come to where vitamins are against damages caused by smoking.
Soletin C Defense. For smokers

[Super] Specialized vitamin against the damages caused by smoking.

Brand name: Soletin C Defense
Generic name/category: Vitamins and Minerals, food supplements
Country/Market: Hungary, Europe
Indication(s)/use: Vitamin for damages caused by smoking and nicotine
Target: Consumers (DTC)
Medium: TV commercial
Size/duration: 30 seconds
Publication/Aired: 2009

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Gum bleeding can kill your teeth. Prevent the tragedy.

Brief: Educate people that gum bleeding is a serious problem and can lead to losing teeth. Introduce Parodontax as preventive toothpaste for this problem.

Solution Create a miniature crime-scene where the outline of a murdered tooth is framed by the well-known crime scene band.

Agency: Grey Budapest, Hungary

Brand name: [url=]Parodontax[/url]
Generic name/category: toothpaste
Company: GlaxoSmithKline (GSK)
Country/Market: Hungary, Europe
Indication(s)/use: reduce bleeding gums and prevent gingivitis and periodontitis
Target: Consumers (DTC)
Tagline: Gum bleeding can kill your teeth. Prevent the tragedy.
Publication: June 2009