Chest – December 1, 2009

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Cath Lab Digest – December 2009

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200-plus doctors, nurses and Providence St. Vincent Center hospital staffers joined together to create this video that went viral on Youtube to raise breast cancer awareness.

From the YouTube page: Our employees put together this video to generate breast cancer awareness throughout our hospital system. We had a ton of fun putting this together and hope it inspires others to join in the cause

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For patients with life-threatening fungal infections
There's no time for a second chance

Voriconazole (VFEND, Pfizer) is a triazole antifungal medication that is generally used to treat serious, invasive fungal infections. These are generally seen in patients who are immunocompromised, and include invasive candidiasis, invasive aspergillosis, and certain emerging fungal infections.

More on Wikipedia

Brand name: Vfend
Generic name/category: Voriconazole, Antifungals, Triazoles
Company: Pfizer
Country/Market: USA, North America
Indication(s)/use: invasive fungal infections, candidiasis, aspergillosis, and certain emerging fungal infections.
Target: Healthcare Professionals (HCP)
Tagline: When it matters most
Medium: Print ad
Size/duration: single-page
Publication/Aired: Blood – August 20, 2009

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1 views
Sep 17, 2009

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Don???t let ligament damage sideline your child in the future. For more information, visit phoenixchildrens.com/sportsmedicine.

Agency: Santy Integrated
Creative Director: Adam Pierno
Art Director: Juliana Gonzalez
Copywriter: Jamie Dos Santos
Photographer: Brandon Sullivan

Brand name: Phoenix Children???s Hospital Sports Medicine
Generic name/category: Service awareness, specialty medicine
Country/Market: USA, North America
Indication(s)/use: Sports medicine
Target: Consumers (DTC)
Medium: Print ad
Size/duration: single-page, poster
Publication/Aired: August 2009

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3 views
Aug 22, 2009

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If you don’t tell your at-risk patients about the benefits of Aspirin 81 mg, who will?

Order your samples now!

Ensure that Aspirin 81 mg is a routine part of your patient conversation.

Brand name: Aspirin 81
Generic name/category: acetylsalicylic acid, Non-steroidal anti-inflammatory drugs (NSAID), cardiovascular
Company: Bayer Healthcare
Country/Market: Canada, North America
Target: Healthcare Professionals (HCP)
Tagline: Your partner in prevention
Publication: Doctor’s Review June 2009

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