For feet you won’t want to hide.

Athlete’s foot treatment

Agency: Saatchi & Saatchi Switzerland
Art Directors: Graham Lang, Isabelle Carvalho
Copywriter: Daniel Lunn
Photographer: Jan Steinhilber

Brand name: Lamisil
Generic name/category: Terbinafine hydrochloride, antifungal dermatology topical
Company: Novartis
Country/Market: Switzerland, Europe
Indication(s)/use: Athlete’s foot
Target: Consumers (DTC)
Tagline: Athlete’s foot treatment
Publication: 2009

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