Archive for the ‘graph’ tag
Januvia
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Aspirin TV commercial form 1989
woman: Attends-moi.
man: Je pensais que tu avais mal à la tête.
woman: Aspirin a réglé ça!
Voice-over: Des recherches cliniques ont démontré qu’Aspirin soulage les maux de tête rapidement
Super: Éprouvé en clinique.
Voice-over: Aujourdhui c’est Aspirin en comprimé ou en caplet, pour un soulagement efficace et rapide.
woman: Wait for me
man: I thought you had a headache.
woman: Aspirin took care of it!
Voice-over: Clinical studies have demonstrated that Aspirin relieves headache fast.
Super: Clinically demonstrated
Voice-over: For fast and effective relief, now it’s Aspirin in capsule or caplet.
Brand name: Aspirin
Generic name/category: Acetylsalicylic acid, Non-steroidal anti-inflammatory drugs (NSAIDs), Antiplatelet drugs
Company: Bayer
Country/Market: Canada, North America
Indication(s)/use: minor aches and pains
Target: Consumers (DTC)
Tagline: Soulagement efficare… et rapide.
Fast… Effective relief.
Publication: 1989
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Janumet and Januvia
For appropriate patients with type 2 diabetes…
Start with the goal-getting power of Janumet.
2 million prescriptions. Over 2 years of proven experience.
The power to get more patients to ADA goal (A1C < 7.0%) vs merformin alone.
For more information, please visit janumet.com/hcp
For appropriate patients with type 2 diabetes…
Janumet: Powerful and sustained A1C reductions over 2 years.
When you have decided not to use merformin…
Januvia: lower A1C levels sustained over 2 years – similar to metformin monotherapy.
10 million prescriptions. Over 2 years of proven experience.

Brand name: Janumet and Januvia
Generic name/category: Sitagliptin and Metformin
Company: Merck
Country/Market: USA, North America
Indication(s)/use: diabetes, hyperglycemia
Target: Healthcare Professionals (HCP)
Publication: Formulary June 2009
To see all of the ads from this campaign, click here
To see all of this brand’s ads on AdPharm, click here
Rapaflo
New – In the treatment of symptomatic BPH, Speed matters.
Rapid relief from the start…
Rapid relief that keeps him going.
Proven safety and tolerability profile.
Low incidence of vasodilatory and orthostatic effects.
Brand name: Rapaflo
Generic name/category: Silodosin
Company: Watson
Country/Market: USA, North America
Indication(s)/use: treatment of sings and symptoms of benign prostatic hyperplasia (BPH)
Target: Healthcare Professionals (HCP)
Tagline: Ready. Set. Go.
Publication: Urology Times June 2009




