Archive for the ‘family of products’ tag
Novo Nordisk corporate ad
Some see inhibitors as a lifetime of tests, bleeds, and complications.
Novo Nordisk helps them see a lifetime of possibilities.
Click on image to view ad details and full-size version on AdPharm.
To see all of this brand’s ads on AdPharm, click here
Little Remedies family of products
Click on images to view ad details and full-size version on AdPharm
To see all of this brand’s ads on AdPharm, click here
Charlie Kimball and Novo Nordisk
Charlie Kimball is a successful race-car driver who was diagnosed with Type 1 diabetes in 2007. He was forced to stop racing mid-season following this. This elaborate social media marketing effort aims to show diabetes suffers that even with diabetes, they can accomplish great things. Charlie resumed racing in 2008 and continues to claim podiums. Novo Nordisk teamed-up with Charlie in this effort to promote Levemir and Novolog brands of insulin.
This effort includes a Facebook fan page, a YouTube Channel, a Twitter account, a blog and a specific page on Novo Nordisk Care’s Website.
Click here to view the campaign details, full-size versions and links on AdPharm
GSK UK Public and HCP treatments site
This GSK site in the UK is primarily an informal site on GSK drugs, what they do, and with quick access to the treatments’ patient information. There’s also a section to report adverse events.
Description of the site from GSK: This site is intended for the UK public only. It is designed to provide easy access to information about GSK UK products and their disease areas. The aim is to provide straightforward information on our products. Links are provided to the relevant support web sites to aid you in your search for information.
Public site
Entry page > Public home > Public sample drug information page > Public Adverse events reporting page
Healthcare professional site
Entry page > HCP home > HCP sample drug information page > HCP Adverse events reporting page
To see all of the ads from this campaign, click here
Doucenuit Anti-ronflement TV commercial
TV commercial
A woman sleeps in the living-room with the dog, in the kid’s short bed, in the bath because she snores.
[voice-over]
Vous avez oublié comme c’est bon de dormir avec votre partenaire?
Ne laissez pas les ronflements s’imiscer entre vous.
Doucenuit Anti-ronflements a une gamme de produits qui agissent toute la nuit pour vous aider.
Doucenuit, vivez enfin vos nuits en pleine harmonie.
[voice-over]
Have you forgotten how good it is to sleep with your partner?
Don’t let snoring come between you.
Doucenuit Anti-snoring has a family of products that can help you all night long.
Doucenuit, live your nights in full harmony.
Brand name: Doucenuit Anti-ronflement
Generic name/category: Family of snoring relief products
Company: Passion for life healthcare
Country/Market: France, Europe
Indication(s)/use: snoring
Target: Consumers (DTC)
Tagline: Doucenuit, vivez enfin vos nuits en pleine harmonie. – Doucenuit, live your nights in full harmony.
Medium: TV commercial
Size/duration: 20 seconds
Publication/Aired: 2009
