Archive for the ‘dental care’ tag
Oral-B
Food, it’s no use hiding.
Agency: Publicis
Chief Creative Officer: Hugo Rodrigues
Executive Creative Director: Hugo Rodrigues
Creative Director: Hugo Rodrigues and Tony Goes
Art Director: Fabio Onofre
Copywriter: Rodrigo Strozenberg
Art Buyer: Selma Momosse
Illustrator: Gelmi
Photographer: Pedro Dimitrow, Gelmi
Brand name: Oral-B
Generic name/category: Dental floss, dental care
Company: Procter & Gamble
Country/Market: Brazil, South America
Indication(s)/use: Oral hygiene
Target: Consumers (DTC)
Tagline: Food, it’s no use hiding.
Publication: 2009
To see all of this brand’s ads on AdPharm, click here
Sensodyne in Brazil
For sensitive teeth.
Agency: MatosGrey, Brazil
Creative Directors: Silvio Matos, Guy Costa, Leandro Castilho
Art Director: Guy Costa
Copywriter: Silvio Matos, Leandro Castilho
Art Buyers: Gustavo Santos, Bruna Tombolatto
Brand name: Sensodyne
Generic name/category: toothpaste, dentistry, dental care
Company: GlaxoSmithKline (GSK)
Country/Market: Brazil, South America
Indication(s)/use: sensitive teeth
Target: Consumers (DTC)
Tagline: For sensitive teeth.
Publication: 2009
To see all of this brand’s ads on AdPharm, click here
Colgate Plax
Kills the germs that cause bad breath.
Agency: Y&R Johannesburg, South Africa
Creative Director: Mick Blore
Art Directors / Copywriters: Ian Franks, Alison Stansfield
Photographer: Michael Meyersfeld
2009
More dental care ads on AdPharm
