Archive for the ‘communications’ tag
Sanofi Pasteur
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Pfizer – More than medication
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Not all prescriptions come in a package. Some come on a leash.
At Pfizer, we believe to be truly healthy, it takes more than medication. Introducing morethanmedication.ca – a website devoted to the everyday pursuit of health and wellness.
Brand name: morethanmedication.ca
Generic name/category: Corporate Communications
Company: Pfizer
Country/Market: Canada, North America
Indication(s)/use: Health and wellness
Target: Consumers (DTC)
Tagline: Working together for a healthier world
Medium: Print ad
Size/duration: single-page
Publication/Aired: Maclean’s – October 5, 2009
DDMAC warns Allergan, Galderma Labs on promo materials
The Division of Drug Marketing and Communications (DDMAC) warned Allergan about a journal ad for Aczone, and Galderma Laboratories about two professional visual aids for Tri-Luma Cream.
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DDMAC warns Allergan, Galderma Labs on promo materials
Sanofi Pasteur
Because you’re in the business of moving mountains… we’re in the business of supporting you
Reimbursement issues, cash flow, vaccine schedules, and many other daily distractions–the practice of medicine clearly has its challenges. As specialists in vaccines, at sanofi pasteur, our commitment to you and your practice means we’re ready to help you overcome those challenges every day. Online vaccine ordering, practice and patient information, and inventory monitoring solutions are a few of the tools we offer to help you stay focused on disease prevention.
Greater together
Generic name/category: corporate ad, vaccines
Company: Sanofi Pasteur
Country/Market: USA, North America
Indication(s)/use: viral infections
Target: Healthcare Professionals (HCP)
Tagline: Greater together
Medium: Print ad
Size/duration double-page spread
Publication/Aired: Contemporary Pediatrics July 2009
To see all of this brand’s ads on AdPharm, click here
Schering-Plough
When a Hep C patient Relapses
Relationships are broken. Jobs are lost. Treatment is a long and hard journey.
There’s a lot to lose.
Generic name/category: corporate communications, disease awareness
Company: Schering-Plough
Country/Market: Canada, North America
Indication(s)/use: Hepatitis C
Target: Healthcare Professionals (HCP)
Publication: The Canadian Journal Of Gastro Enterology June 2009
To see all of the ads from this campaign, click here
Ratiopharm
Prendre un nouvel envol pour mieux se distinguer
Dans un monde où tout semble du pareil au même, un fabriquant de produits génériques doit sortir des rangs. Avec 500 employés oeuvrant dans ses installations au Québec, ratiopharm est toujours à votre écoute en vous offrant des produits et des programmes novateurs ainsi que des perspectives différentes qui aident votre pharmacie à prendre un nouvel envol.
Consultez www.ratiopharm.ca ou communiquez avec votre représentant ratiopharm.
Les affaires décollent toujours de Mirabel!
Take a new take-off to better distinguish ourselves
In a world where everything seems the same, a manufacturer of generic products must distinguish itself. With 500 employees working in its facilities in Quebec, ratiopharm is always paying attention to your needs, offering products and innovative programs and different perspectives that help your pharmacy to a new lift-off.
Visit www.ratiopharm.ca or contact your ratiopharm representative.
Business always takes-off from Mirabel!
Generic name/category: Corporate communications
Company: Ratiopharm
Country/Market: Canada, North America
Indication(s)/use: Generics, business development
Target: Healthcare Professionals (HCP) / Trade
Tagline: Les affaires décollent toujours de Mirabel! – Business always takes-off from Mirabel!
Publication: L’Actualité Pharmaceutique May 2009
To see all of the ads from this campaign, click here
To see all of this brand’s ads on AdPharm, click here
Sandoz
Half-page 1:
[visual: Top 25 molécules génériques]
Le top 25, la top priorité.
Half-page 2:
[visual: Produits de source unique]
Produits de source unique–un seul appel suffit.
Full single-page ad:
[visual: Formulations et présentations complexes. Top 25 molécules génériques. Produits de source unique. Injectables]
Seule une entreprise novatrice peut en offrir autant.
Nous vous offrons à la fois formulations et présentations difficiles à produire, injectables, produits de source unique, en plus du deuxième plus riche portfolio au Canada.
Comment? Faisant partie dune entreprise mondiale, nous avons implanté de solides racines au Canada grâce à des installations à la fine pointe de la technologie et au savoir-faire de nos employés impliqués activement au niveau de la recherche et du développement.
[visual: Top 25 generic molecules]
The top 25, the top priority.
Half-page 2:
[visual: Products of a single source]
Products of single-source, one call is sufficient.
Single full-page ad:
[visual: Formulations and complex presentations. Top 25 generic molecules. Products of a single source. Injectables]
Only an innovative company can offer so much.
We offer both formulations and difficult to produce presentations, injectable, single source products, combined the second richest portfolio in Canada.
How? As part of a global company, we have established strong roots in Canada with facilities on the cutting edge of technology and know-how of our employees actively involved in research and development.
Generic name/category: Corporate communications
Company: Sandoz
Country/Market: Canada, North America
Indication(s)/use: Generics
Target: Healthcare Professionals (HCP) / Trade
Publication: L’Actualité Pharmaceutique May 2009
