Archive for the ‘child’ tag

Intuniv – launch 3-page print ad

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normal_Intuniv_brand-3pages-ContemporaryPediatrics-November2009

Page 1
His ADHD symptoms can be disruptive, but there’s a great kid in there.
Now there’s a new way to help him out…
New for the treatment of ADHD

Spread (pages 2 and 3):
Introducing once-daily Intuniv
A new way to reach the kid within
Intuniv demonstrated significant improvement in ADHD symptoms, which can be disruptive.
New for the treatment of ADHD

To see all of the ads from this campaign, click here

Brand name: intuniv
Generic name/category: Guanfacine, Antihypertensive agents, Guanidines, Alpha-adrenergic agonists
Company: Shire
Country/Market: USA, North America
Indication(s)/use: attention-deficit hyperactivity disorder (ADHD)
Target: Healthcare Professionals (HCP)
Tagline: A new way to reach the kid within
Medium: Print ad
Size/duration: Three-page spread
Publication/Aired: Contemporary Pediatrics – November 2009

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Shire

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Alvesco print ads for HCPs in Canada in both French and English

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Click on thumbnail to view the full-size ad on AdPharm

Click on thumbnail to view the full-size ad on AdPharm

Choisissez Alveso pour les enfants en pleine croissance.
Un traitement d’entretien de première intention de l’asthme sans aucun effet démontré sur la croissance. (tel que mesuré par le rythme de croissance et par stadiomètre au cours des essais cliniques).

Choose Alvesco for growing kids.
A first-line asthma maintenance therapy with no demonstrated effect on growth. (as measured by growth velocity and stadiometry in clinical trials).

Brand name: Alvesco
Generic name/category: Ciclesonide, Glucocorticoids
Company: Nycomed
Country/Market: Canada, North America
Indication(s)/use: Prophylactic management of steroid-responsive bronchial asthma in patients 6 years of age and older.
Target: Healthcare Professionals (HCP)
Tagline: Asthma control with confidence
Medium: Print ad
Size/duration: single-page
Publication/Aired: Le Médecin Du Québec and CMAJ – September 2009

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Children’s Zyrtec

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The only 24-hour children's allergy medicine in a pre-measured spoon.
Just twist and soon their allergy symptoms will be left in the dust.

New children's Zyrtec perfect measure. A pre-measured spoon of children's Zyrtec to treat your child's indoor and outdoor allergies simply and accurately. So it's great to know they're good to go.

Cetirizine hydrochloride, an antihistamine, is a major metabolite of hydroxyzine, and a racemic selective H1 receptor inverse agonist used in the treatment of allergies, hay fever, angioedema, and urticaria. The structural similarity of cetirizine to hydroxyzine, and its derivation from piperazine, attribute similar adverse reactions and properties to other piperazine derivatives.

Formerly prescription-only in the US and Canada, cetirizine is now available over the counter in both countries as Zyrtec and Reactine respectively. Zyrtec was the top new non-food product of 2008 in the US, generating the sales of $315.9 million. It is also available as a generic. In Australia Zyrtec is available over the counter in pharmacies and in the UK cetirizine can be sold in limited quantities off-the-shelf in any outlet and is often available in supermarkets.

From Wikipedia (text available under Creative Commons Attribution/Share-Alike License)

More on Wikipedia

Brand name: Children's Zyrtec
Generic name/category: Cetirizine hydrochloride, antihistamine
Company: McNeil Consumer Healthcare, Division of McNEIL-PPC
Country/Market: USA, North America
Indication(s)/use: allergies, hay fever, angioedema, and urticaria
Target: Consumers (DTC)
Tagline: Love the air
Medium: Print ad
Size/duration single-page
Publication/Aired: Better Homes – September 2009

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1 views
Aug 24, 2009

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Mirena

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Because you’re busy, you need birth control that helps simplify your life.
Consider Mirena.

To learn more Mirena, call 1-877-Mirena-2 or visit www.mirena-us.com

Brand name: Mirena
Generic name/category: levonorgestrel-releasing intrauterine system, IntraUterine System (IUS), contraceptive
Company: Bayer Healthcare Pharmaceuticals
Country/Market: USA, North America
Indication(s)/use: Contraceptive, birth control
Target: Consumers (DTC)
Tagline: Keep life simple.
Medium: Print ad
Size/duration single-page
Publication/Aired: People Magazine – July 13, 2009

To see all of the ads from this campaign, click here
To see all of this brand’s ads, click here

Children’s Zyrtec

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The only 24-hour children’s allergy medicine in a pre-measured spoon.
Just twist and soon their allergy symptoms will be left in the dust.

New children’s Zyrtec perfect measure. A pre-measured spoon of children’s Zyrtec to treat your child’s indoor and outdoor allergies simply and accurately. So it’s great to know they’re good to go.

Brand name: Children’s Zyrtec
Generic name/category: Cetirizine hydrochloride, antihistamine
Company: McNeil Consumer Healthcare, Division of McNEIL-PPC
Country/Market: USA, North America
Indication(s)/use: allergies, hay fever, angioedema, and urticaria
Target: Consumers (DTC)
Tagline: Love the air
Medium: Print ad
Size/duration single-page
Publication/Aired: Better Homes – September 2009

To see all of this brand’s ads on AdPharm, click here

Children’s Zyrtec

without comments


The only 24-hour children's allergy medicine in a pre-measured spoon.
Just twist and soon their allergy symptoms will be left in the dust.

New children's Zyrtec perfect measure. A pre-measured spoon of children's Zyrtec to treat your child's indoor and outdoor allergies simply and accurately. So it's great to know they're good to go.

Cetirizine hydrochloride, an antihistamine, is a major metabolite of hydroxyzine, and a racemic selective H1 receptor inverse agonist used in the treatment of allergies, hay fever, angioedema, and urticaria. The structural similarity of cetirizine to hydroxyzine, and its derivation from piperazine, attribute similar adverse reactions and properties to other piperazine derivatives.

Formerly prescription-only in the US and Canada, cetirizine is now available over the counter in both countries as Zyrtec and Reactine respectively. Zyrtec was the top new non-food product of 2008 in the US, generating the sales of $315.9 million. It is also available as a generic. In Australia Zyrtec is available over the counter in pharmacies and in the UK cetirizine can be sold in limited quantities off-the-shelf in any outlet and is often available in supermarkets.

From Wikipedia (text available under Creative Commons Attribution/Share-Alike License)

More on Wikipedia

Brand name: Children's Zyrtec
Generic name/category: Cetirizine hydrochloride, antihistamine
Company: McNeil Consumer Healthcare, Division of McNEIL-PPC
Country/Market: USA, North America
Indication(s)/use: allergies, hay fever, angioedema, and urticaria
Target: Consumers (DTC)
Tagline: Love the air
Medium: Print ad
Size/duration single-page
Publication/Aired: Better Homes – September 2009

To see all of this brand's ads on AdPharm, click here
1 views
Aug 24, 2009