IDS Canada is a member of IDS Media Group, a global healthcare marketing and service organization. Operating in 14 countries, we are the world’s largest provider of direct-to-patient communication programs in the medical waiting room environment.

IDS Waiting Room Advantage

• Right Time, Right Place: Reach patients at a time when they are thinking about their health and ready to act

• Reach women ages 25-51: the primary family healthcare decision maker and principle household shopper
• Drive Sales: Maximum exposure of your digital or print message in an uncluttered and focused environment
• Impact retail purchases: 80% of patients will visit a pharmacy after seeing their doctor
• Inform and influence your target audience – provide patients with the information they need to make good healthcare decisions
• Trusted healthcare environment: perceived endorsement by physicians for your product/service or disease awareness message
• Category exclusivity for your brand message
• Measurable campaign ROI: quarterly brochure utilization reports and semi-annual patient research
• Guaranteed distribution and display of your product literature ensures maximum exposure and readership
• Shipping/handling of your material from our warehouse to our 65 service reps across Canada Read the rest of this entry »