Stop the flu

Agency: Grey Beijing, China
Creative Directors: Chee Guan Yue, Adrian Zhu
Art Director: Johnnie Tey
Copywriter: Albion Li
Illustrators: Di Zhang, Andrew Tan, Harimau Yusof, Johnnie Tey

Brand name: Panadol cold & flu
Generic name/category: acetaminophen, Analgesics, Antipyretics
Company: GlaxoSmithKline (GSK)
Country/Market: China, Asia
Indication(s)/use: cold and flu, pain management, fever
Target: Consumers (DTC)
Tagline: Stop the flu
Publication: 2008

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Calming the itch a smoother way.

Agency: Saatchi & Saatchi, Germany
Creative Director: Mark Karatas
Art Director: Heike Erdelmeier
Copywriter: Kinga Komora
3D: Lars Zimmermann

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Emami Mentho Plus is a specialist pain reliever for the common ailments. Be it headache, back ache, cold, tiredness, sprains and muscular pain. Emami Mentho Plus is made from pure natural ingredients, its D.U.M. formula contains oils of Lavang and Niligri which provide effective and holistic relief from all these ailments. – http://www.emamigroup.com

Agency: PerceptGulf FZ
Creative Director: Prashant Sankhe
Art Directors: Prashant Sankhe, Pramod Surwase, Prashant Yeware
Copywriter: Wayne Fernandes
Illustrator: Ratheesh Radhakrishnan
Photographer: Prakash Brags
2008

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