Archive for the ‘antifungal’ tag
Tinactin
Beware
The smelly foot.
Tolnaftate
Tinactin

Agency: DM9JaymeSyfu, Manila, The Philippines
Executive Creative Director: Eugene Demata
Chief Creative Officer: Merlee Jayme
Art Director: Herbert Hernandez
Copywriter: Louie Sotto
Producer: Sheila Villanueva
Photographer: Paolo Gripo
Brand name: Tinactin
Generic name/category: Tolnaftate, anti-fungal
Country/Market: Philippines, Asia
Indication(s)/use: jock itch, athlete’s foot and ringworm
Target: Consumers (DTC)
Tagline: Beware the smelly foot
Medium: Print ad
Size/duration single-page
Publication: 2009
Source: Ads of the World
To see all of this brand’s ads on AdPharm, click here
Stiprox dandruff shampoo
Game over for dandruff.

Agency: Longplay 360
Creative Director: Fernando Luna
Art Directors: Eduardo Basque, Rodrigo Moretto
Copywriters: Marcel Petroff, Francine Bittencourt
Illustrator: Eduardo Basque
Brand name: Stiprox
Generic name/category: Ciclopirox olamine, antifungal shampoo
Company: Stiefel
Country/Market: Brazil, South America
Indication(s)/use: Dandruff
Target: Consumers (DTC)
Publication: 2009
Lamisil for athlete’s foot
For feet you won’t want to hide.
Athlete’s foot treatment
Agency: Saatchi & Saatchi Switzerland
Art Directors: Graham Lang, Isabelle Carvalho
Copywriter: Daniel Lunn
Photographer: Jan Steinhilber
Brand name: Lamisil
Generic name/category: Terbinafine hydrochloride, antifungal dermatology topical
Company: Novartis
Country/Market: Switzerland, Europe
Indication(s)/use: Athlete’s foot
Target: Consumers (DTC)
Tagline: Athlete’s foot treatment
Publication: 2009
To see all of this brand’s ads, click here






