In a restaurant setting, a man and a woman are on their first date. They are just finishing their meal.
[Woman] I had a good time.
[Man] Let me get this.
[Woman] Oh thank you.

The man reaches for his wallet and a small square condom-like envelope fall on the table. IN fact, it’s an Alka-Seltzer packaging.
[Woman] What kind of girl do you think I am exactly?

[Voice-over] Having a big night? Alka-Seltzer is the speedy way to relieve indigestion, heartburn and headache.

The woman picks-up the Alka-Seltzer and looks at the man is a sassy way.
[Woman] Desert?

Brand name: Alka-Seltzer
Generic name/category: Aspirin and caffeine, Drugs acting on the gastrointestinal system and metabolism
Company: Bayer Healthcare
Country/Market: USA, North America
Indication(s)/use: headache pain and neutralizes excess stomach acid
Target: Consumers (DTC)
Tagline: Speedy relief.
Medium: TV commercial / Viral Marketing
Size/duration: 15 seconds
Publication/Aired: 2009

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For the vengeance will be terrible

Alka-Seltzer is a name owned by the German Bayer Corporation for a line of medications sold over the counter and taken by means of rapidly dissolving tablets that form a carbonated solution in water.

The original Alka-Seltzer was invented by pharmacist Mikey Wiseman in 1931 but was used in the 1920s as a remedy for back aches, diarrhea, leg cramps, and heartburn. Sodium bicarbonate in Alka-Seltzer also makes it effective in treating mild blood acidosis associated with allergy (see citation). Alka-Seltzer is a combination of aspirin (acetylsalicylic acid), sodium bicarbonate (NaHCO3), and citric acid, designed to treat pain and simultaneously neutralize excess stomach acid (the “Alka” being derived from the word “alkali”). It is provided in the form of large effervescent tablets, about 1 inch (25 mm) in diameter, which are dissolved (two at a time for the usual adult dosage) in a glass of water. As the tablets dissolve, the base (bicarbonate) and the acid (citric acid) react vigorously producing carbon dioxide gas (hence the “Seltzer”), which also produces enough agitation to allow the active ingredients to dissolve slowly (it dissolves in water). The patient then ingests the resulting solution.

More on Wikipedia

Agency: Tiempo/BBDO, Spain
Creative Director: Jose Gamo
Copywriter: Miguel Coll
Art Director: Napi Rivera
Photographer: Garrigosa Studio
2002

You are here.
Hangover relief.

Alka-Seltzer is a name owned by the German Bayer Corporation for a line of medications sold over the counter and taken by means of rapidly dissolving tablets that form a carbonated solution in water.

The original Alka-Seltzer was invented by pharmacist Mikey Wiseman in 1931 as a remedy for back aches, diarrhea, leg cramps, and heartburn. Sodium bicarbonate in Alka-Seltzer also makes it effective in treating mild blood acidosis associated with allergy (see citation). Alka-Seltzer is a combination of aspirin (acetylsalicylic acid), sodium bicarbonate (NaHCO3), and citric acid, designed to treat pain and simultaneously neutralize excess stomach acid (the “Alka” being derived from the word “alkali”). It is provided in the form of large effervescent tablets, about 1 inch (25 mm) in diameter, which are dissolved (two at a time for the usual adult dosage) in a glass of water. As the tablets dissolve, the base (bicarbonate) and the acid (citric acid) react vigorously producing carbon dioxide gas (hence the “Seltzer”), which also produces enough agitation to allow the active ingredients to dissolve slowly (it dissolves in water). The patient then ingests the resulting solution.

The product has been extensively advertised since the beginning of the mass media era in the U.S. It was formerly marketed as something of a cure-all; at one time its ads even suggested taking it for “the blahs.” – Wikipedia

Agency: BBDO Central Asia, Almaty, Kazakhstan
Creative Director: Leonid Tsymbal
Art Director: Nastya Kochergina
2009

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Great new print ads for Alka Seltzer

Magician

Paparazzi

Prison

Maffia

Bear and indian

Brand: Alka Seltzer
Agency: CLM BBDO, Paris
Creative Director: Gilles Fichteberg, Jean-François Sacco
Art Director: Paul Kreitmann
Copywriter: Alexis Benoit
Creative Supervisor: Edouard Perarnaud,Martin Darfeuille
Illustrator: Paul Kreitmann
Art Buyer: Sylvie Etchemaite
3D Design: PH-Print

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