Did you know you can search for ads by company name, brand or even generic name on AdPharm?

Here’s just a few as an example:

• Company: Pfizer, Merck, Sanofi, Novartis, Aventis, Boiron, Schering…
• Brand name: Lipitor, Avapro, Boniva, Cymbalta, Aspirin, Zyrtec…
• Generic name: sildenafil, insulin, drospirenone, varenicline…

Use the search page or simply type your keywords in the quick search filed that appears on the top right portion on all of the pages on the site. You can also have a look at our Sections page, where ads are categorized using various keyword groupings.

Thousands of pharmaceutical ads can be seen on the AdPharm gallery, the largest keyword-searchable online pharmaceutical advertising gallery.

3M just launched a brand new online Visual Attention service which analyzes images and tells you how viewers will look at your image, or advertisement and in which sequence. And this is based on 30 years of vision science research.

Some of the views you have access to when on the site

Read the rest of this entry »

Here are two ads that are extremely similar which were added in the gallery within a week of each other. We don’t know which one came first but this is quite the coincidence wouldn’t you say?

Click here to see all the details and full-size versions in the gallery.

For other campaign twins, a great site dedicated to just that is Joe La Pompe.

These ads and thousands more can be seen on the AdPharm gallery, the largest online pharmaceutical advertising gallery.

Larger images available at AdPharm.net

Rápida digestión

El digestivo y antiflatulento a la vax.
Enzima… de todas las comidas.

Fast digestion

Agency: Maruri Grey Ecuador
Creative Director: Pipo Morano
Art Directors: Cesar Chica, Andrés Noboa and Paco Pincai
Copywriter: Pipo Morano
Photographer: Francisco Santander

Brand name: Stamyl
Generic name/category: antiflatulent
Company: Grupo Farma de Colombia
Country/Market: Ecuador, South America
Indication(s)/use: Gas, flatulence
Target: Consumers (DTC)
Tagline: Rápida digestión – Fast digestion
Medium: Print ad
Size/duration single-page, poster
Publication/Aired: March 2009
Source: Ads of the World

To see all of this brand’s ads on AdPharm, click here

Zaditen defends eyes against allergy season.

Agency: Ward 6 Sydney, Australia
Creative Directors: Hugh Fitzhardinge and Grant Foster
Art Director: Martin Brow
Copywriter: Hamish Grieve
Photographer and Retoucher: Electric Art

Brand name: Zaditen
Generic name/category: Ketotifen fumarate, Antihistamine, ophthalmic solution
Country/Market: Australia, Oceania
Indication(s)/use: allergic conjunctivitis, or the itchy red eyes caused by allergies
Target: Consumers (DTC)
Tagline: Zaditen defends eyes against allergy season.
Medium: Print ad
Size/duration double-page spread, poster
Publication/Aired: 2009
Source: Ads of the World

Perdida
Si pudieran ayudarse, no te lo pediríamos a ti.
Associacíon Grupo Ermita Alzheimer de Guatemala

Lost
If they could help, we wouldn’t have to ask you.

Agency: Wurmser Ogilvy & Mather, Guatemala
Creative Director: Ramiro Eduardo
Art Director/Photographer: Alex Barrera
Copywriters: Alex Barrera, Ramiro Eduardo

Generic name/category: public service, fund raising, disease awareness
Company: Associacíon Grupo Ermita Alzheimer de Guatemala
Country/Market: Guatemala, Central America
Indication(s)/use: Alzheimer’s Disease (AD)
Target: Consumers (DTC)
Tagline: Si pudieran ayudarse, no te lo pediríamos a ti.
If they could help, we wouldn’t have to ask you.
Medium: Print ad
Size/duration double-page spread, poster
Publication/Aired: 2009

Beware

The smelly foot.
Tolnaftate
Tinactin

Agency: DM9JaymeSyfu, Manila, The Philippines
Executive Creative Director: Eugene Demata
Chief Creative Officer: Merlee Jayme
Art Director: Herbert Hernandez
Copywriter: Louie Sotto
Producer: Sheila Villanueva
Photographer: Paolo Gripo

To see all of this brand’s ads on AdPharm, click here