PostCarden
Here’s a great idea for companies that want to spread the word that they are green while sending best wishes.Combining gift and greeting card, PostCarden is a fun and simple pop-out card that transforms into a mini living garden. There are three different designs to choose from which can be seen here at http://www.postcarden.com/

From Springwise

Looking for a marketing opportunity? Here you go: More than a quarter of new prescriptions go unfilled.

The Story on FiercePharma

As more and more drugs are becoming available over the counter (OTC), pharmacist’s role is expanding. One of the areas where they are becoming an important source of information to patients is in women’s health.

The full story on Drug Topics

How Kleenex used Twitter to reach 75m people for its ‘hay fever’ campaign.
Read the story on U Talk Marketing

Kleenex on AdPharm

So you’re writing copy for this new ad. The client wants to include a mention that their company can help patients with the drug cost…

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Initial post: Lovely Package

The Creative Method of Australia wanted to find a unique way to invite people to their Christmas party. Part of what they also wanted to do was to attract new business by being extra creative with it. So they came up with this idea of an imaginary medication that would solve other companies’ creative demands with a creative formula.

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