PostCarden
Here’s a great idea for companies that want to spread the word that they are green while sending best wishes.Combining gift and greeting card, PostCarden is a fun and simple pop-out card that transforms into a mini living garden. There are three different designs to choose from which can be seen here at http://www.postcarden.com/

From Springwise

Microsite

Have you heard of Pharmageddon 2012? If you follow the pharmaceutical industry on social media at all, it’s almost impossible not to. It’s on YouTube, Facebook, Flickr. It has it’s own blog on the Wordpress site, it’s listed on Technocrati, there’s an RSS feed and they’re also on Twitter.

Can we talk about an over-saturation of social media here? Maybe… but it’s certainly an interesting way of promoting the use of those new communications channels readily available to everyone.

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IDS Canada is a member of IDS Media Group, a global healthcare marketing and service organization. Operating in 14 countries, we are the world’s largest provider of direct-to-patient communication programs in the medical waiting room environment.

IDS Waiting Room Advantage

• Right Time, Right Place: Reach patients at a time when they are thinking about their health and ready to act

• Reach women ages 25-51: the primary family healthcare decision maker and principle household shopper
• Drive Sales: Maximum exposure of your digital or print message in an uncluttered and focused environment
• Impact retail purchases: 80% of patients will visit a pharmacy after seeing their doctor
• Inform and influence your target audience – provide patients with the information they need to make good healthcare decisions
• Trusted healthcare environment: perceived endorsement by physicians for your product/service or disease awareness message
• Category exclusivity for your brand message
• Measurable campaign ROI: quarterly brochure utilization reports and semi-annual patient research
• Guaranteed distribution and display of your product literature ensures maximum exposure and readership
• Shipping/handling of your material from our warehouse to our 65 service reps across Canada Read the rest of this entry »

3D4medical.com were first known for their stunning 3D-rendered medical illustrations and animations of the human body and its internal parts. As a matter of fact, they’ve been at the top of our own list of medical stock agencies for a while now.

In September 2009, they started releasing high-end learning and reference applications of the human anatomy. Here are some of the specific features listed on the Apple App Store:

• No internet connection required
• Ability to zoom in and identify any muscle of the head and neck (for the Muscle Head and Neck System App)
• Ability to rotate the bone or region for anterior, lateral, posterior and medical views, inferior views are available where approriate
• High-quality 3-D images
• An index for finding any muscle
• and there’s also a quiz to test yourself

Screen shots of the Muscle and Neck System App

This is a great reference for medical professionals and healthcare communicators alike. At publication time, there were 7 Apps available in the store and more to come. One is free, but not for long so hurry up and get that first one free and you’ll see why you’ll want to other ones as well!

App description on 3D4medical website