Archive for the ‘Photoshop’ Category
Ramorama skin peeling ads
“Expose Yourself” ads from company Ramorama. As reported by StreetAnatomy.com their site contains lots of anatomy imagery as well…
Medical Anatomy App for the iPhone
3D4medical.com were first known for their stunning 3D-rendered medical illustrations and animations of the human body and its internal parts. As a matter of fact, they’ve been at the top of our own list of medical stock agencies for a while now.
In September 2009, they started releasing high-end learning and reference applications of the human anatomy. Here are some of the specific features listed on the Apple App Store:
- No internet connection required
- Ability to zoom in and identify any muscle of the head and neck (for the Muscle Head and Neck System App)
- Ability to rotate the bone or region for anterior, lateral, posterior and medical views, inferior views are available where approriate
- High-quality 3-D images
- An index for finding any muscle
- and there’s also a quiz to test yourself
Screen shots of the Muscle and Neck System App
This is a great reference for medical professionals and healthcare communicators alike. At publication time, there were 7 Apps available in the store and more to come. One is free, but not for long so hurry up and get that first one free and you’ll see why you’ll want to other ones as well!
App description on 3D4medical website
Mucodyne
Reduce the threat of excess mucus in COPD

Brand name: Mucodyne
Generic name/category: Carbocisteine
Company: Teva
Country/Market: UK, Europe
Indication(s)/use: Reduces hypersecretion and the viscosity of mucus in Chronic Obstructive Pulmonary Disorder (COPD)
Target: Healthcare Professionals (HCP)
Tagline: The market leading mucolytic
Medium: Print ad
Size/duration single-page
Zaditen
Zaditen defends eyes against allergy season.

Agency: Ward 6 Sydney, Australia
Creative Directors: Hugh Fitzhardinge and Grant Foster
Art Director: Martin Brow
Copywriter: Hamish Grieve
Photographer and Retoucher: Electric Art
Brand name: Zaditen
Generic name/category: Ketotifen fumarate, Antihistamine, ophthalmic solution
Country/Market: Australia, Oceania
Indication(s)/use: allergic conjunctivitis, or the itchy red eyes caused by allergies
Target: Consumers (DTC)
Tagline: Zaditen defends eyes against allergy season.
Medium: Print ad
Size/duration double-page spread, poster
Publication/Aired: 2009
Source: Ads of the World
Sanofi Pasteur
Because you’re in the business of moving mountains… we’re in the business of supporting you
Reimbursement issues, cash flow, vaccine schedules, and many other daily distractions–the practice of medicine clearly has its challenges. As specialists in vaccines, at sanofi pasteur, our commitment to you and your practice means we’re ready to help you overcome those challenges every day. Online vaccine ordering, practice and patient information, and inventory monitoring solutions are a few of the tools we offer to help you stay focused on disease prevention.
Greater together

Generic name/category: corporate ad, vaccines
Company: Sanofi Pasteur
Country/Market: USA, North America
Indication(s)/use: viral infections
Target: Healthcare Professionals (HCP)
Tagline: Greater together
Medium: Print ad
Size/duration double-page spread
Publication/Aired: Contemporary Pediatrics July 2009
To see all of this brand’s ads on AdPharm, click here
Head & Shoulders Austria
Don’t let dandruff steal your show.

Agency: Saatchi & Saatchi, Vienna, Austria
Creative Director: Hubert Goldnagl
Art Directors: Hubert Goldnagl and Esben Eherenreich
Copywriter: Markus Rieser
Illustrator: friendly fire
Photographer: Joachim Haslinger
Brand name: Head & Shoulders
Generic name/category: dermatological shampoo
Company: Procter & Gamble
Country/Market: Austria, Europe
Indication(s)/use: dandruff
Target: Consumers (DTC)
Tagline: Don’t let dandruff steal your show.
Publication: 2008
To see all of this brand’s ads on AdPharm, click here
Linic for dandruff
Dandruff is not funny.

Agency: Lowe Ativism
Creative Directors: Susana Albuquerque and Joao Coutinho
Art Director: Senhor Ricardo
Copywriters: Susana Albuquerque and Sofia Menezes
Photographers: Filipe Rebelo and Maquina Invisivel
Brand name: Linic
Generic name/category: dermatological shampoo
Company: Unilever
Country/Market: Portugal, Europe
Indication(s)/use: dandruff
Target: Consumers (DTC)
Tagline: Dandruff is not funny.
Publication: 2009















